I love this category! In fact, I basically grew up in the fast food industry with my Mom writing 27 cookbooks about the secret recipes she’d cracked from the greats like KFC, McDonald’s, Arthur Treacher’s Fish & Chips, even products like Oreos. My first restaurant account in advertising was on Jack-in-the-Box and when we went to the test kitchen my Mom’s cookbooks were there. Pretty cool. Over the years I’ve had the great opportunity to work on some amazing restaurant groups as well as single destination bars & grills. I loved every challenge and opportunity I’d been given. And yes, I’d love to work on more.
Restaurants, beverages and packaged goods accounts Michael Pitzer served as agency Creative Director and copywriter on in California and Arizona.