Radiant Logo Development

Logo Development Portfolio

Logo Development:

Created for Radiant, a health care dot com client of J. Walter Thompson Technology in San Jose.

The work below demonstrates the logo development process I use in working with clients while refining and establishing their brand look and feel. These explorations were created by several teams at JWT Technology as the client wanted to explore a wide variation of looks in the development of their brand.

Once the client has agreed on three possibly, four directions, that's when we move to refined type and color as the samples demonstrate below.