NOTE: The creative work displayed in this post was created by Michael Pitzer, Executive Creative Director and Design Director at Pitzer Art & Design.
When you've worked in the ad biz as long as I have, and you've seen how different shops of various sizes and locations all try to position themselves as being unique in and effort to not be lumped together as parity products, you come to realizes that every ad agency has its own set of quirks, issues, and out-and-out problems. Knowing that these "issues" also effect client-agency relationships, it seemed like a great jumping off point for marketing Pitzer Design by turn other ad agency negatives into Pitzer Design actual points of positive difference.
This first slider approach encouraged clients to keep the faith with their ad agency. But, if their agency dropped the ball, the client could always call Pitzer Design.
Client: Self Promotion
Agency: Pitzer Art & Design
Creative: Michael Pitzer