EECU - 1.99%APR Summer Celebration

Bank & Credit Union Portfolio

The Project:

In the summer of 2014, Educational Employees Credit Union wanted to run what I called a "Summer Celebration" of auto loans rates as low as 1.99%APR on new or used autos, motorcycles, RV's and boats. The interesting thing was that that was all they really had, or wanted to say. Which as Jim Huff and I had done so in the past, kicking around his idea turned into on e of the creative executions — a TV announcer who thinks the script should be longer.

Agreat deal of support was also developed in numerous sizes for digital marketing as well as EECU's home page banner area of their website.

NOTE: All creative work displayed in this webpage is the sole copyrighted property of Educational Employees Credit Union (EECU) and is used with permission granted by EECU to Michael Pitzer under a "Portfolio Usage" agreement.