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Chipotle

Agency: E. B. Lane    |    Year: 2004    |    ECD: Michael Pitzer    |    CW/AD: Michael Pitzer

RMG Media was our sister company at E.B. Lane in Phoenix, Arizona. Every once in a while they'd land an account that needed some fun creative ideas for TV, radio, print or outdoor. Chipotle was one of those wins that I generated a dozen ideas for a localized outdoor campaign to promote all of the new Chipotle locations in 2004. These were two of my favorites.

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City National Bank

Agency: Sacks/Fuller    |    Year: 1996    |    ECD: Cary Sacks    |    CD/AD: Michael Pitzer    |    CW: Cary Sacks, Michael Pitzer

Sacks/Fuller was probably one of the best Los Angeles ad agencies when it came to creating smart outdoor for their clients. These are a couple of my favorites that we created for City National Bank back in 1996.

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Moctezuma Importers

Agency: Dailey & Associates    |    Year: 1987    |    CD: Mike Ridel    |    CW/AD: Michael Pitzer

Dailey & Associates had some amazing accounts when I worked there as a young Art Director. Moctezuma was one of those opportunities with their brand Dos Equis.

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Honda ATVs

Agency: Dailey & Associates    |    Year: 1985    |    CD: Mike Ridel    |    CW/AD: Michael Pitzer

Another Dailey & Associates account from the same time period was Honda Motorcycles and ATVs. This was actually my first outdoor board and one I'm still very proud of. In fact, the line came back decades later as their ATV product line tagline.

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Kawasaki JetSkis

Agency: Bozell Worldwide/LA    |    Year: 1992    |    ECD: Mel Newhoff    |    ACD/AD: Michael Pitzer

Just before painted billboards went away we created a series of outdoor boards to promote Kawasaki JetSkis at Bozell Worldwide. They were offered to Jetski dealers with room across the bottom for dealership locator snipes.

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Thieves Market

Agency: Sacks/Fuller    |    Year: 1996    |    ECD: Cary Sacks    |    CD/AD: Michael Pitzer    |    CW: Cary Sacks, Michael Pitzer

Here's another award-winning outdoor campaign developed at Sacks/Fuller for their Thieves Market client, a Southern California Western boot retailer. These are a couple of my favorites from 1996.

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Table Mountain Casino

Agency: Catalyst Marketing Company    |    Year: 2012    |    CD: Michael Pitzer    |    CW/AD: Michael Pitzer

Created at Catalyst Marketing for their client Table Mountain Casino around 2012 to promote TMC's $16.99 Seafood Buffet.