When it came to the bag design, I was able to save a little on printing costs by using a 2-color design on white paper. The black string handles and black tissue paper added an elegant touch to the look of the bag and tied nicely to the employee aprons. These then became personal billboards shoppers would carry from store to the next promoting The Eclectic Touch store.
NOTE: The creative work displayed in this post was created by Michael Pitzer, Executive Creative Director and Design Director at Pitzer Art & Design.
